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Friday, October 9, 2026
NeatLetter Blog

TikTok Provides Users Authority to Limit Artificial Intelligence-Made Media in Their Feeds

The platform is rolling out a updated setting that enables them to cut down on the volume of artificial intelligence-produced media appearing in their streams. This step comes as the platform disclosed that it currently hosts more than 1 billion AI videos.

Pilot Phase and Launch

This change is being tested over the next few weeks before a global launch. This advancement comes amid a surge in AI-generated material, driven by recent video-generation tools.

AI Content on Other Platforms

Recent reports that almost 10% of the most rapidly expanding content creators on a popular video site only show clips produced artificially. A large amount of this material is considered “AI slop”, a label for inferior, bulk-generated content that is often illogical or bizarre.

“We know from our community that many people like content made with AI tools, ranging from computer-generated images to informative clips, and we aim to provide users the option to increase or decrease of that, depending on their own choices,” said a platform representative.

Scale of AI Content

The platform announced that there are presently 1.3bn videos on its app labeled as AI-generated. Collectively, over 100 m media items are submitted to the app every day, making clips made by AI a relatively small percentage of its overall inventory.

How to Adjust Settings

Users will be in a position to reduce or increase the amount of AI-generated videos they view by accessing the content preference setting in the application and picking the AI content topic. Further subjects that are already be modified under the tool cover current affairs, fashion, cosmetics, and movement.

Content Labeling and Policies

The platform’s guidelines require content makers to tag lifelike AI-made content, and it bans harmful fake videos of well-known individuals or critical incidents. Any believable AI-generated clip that is without a tag can be deleted under its user guidelines.

Additionally, the platform will henceforth attach an AI-generated tag to content created with its built-in AI features, or flagged by an cross-platform project for spotting content made by AI. This action is designed to stop users from attempting to bypass the labeling process.

Responsible AI Funding

The platform is additionally establishing a $2m awareness program for experts and organizations to produce informative material about responsible artificial intelligence. This initiative will assist charitable organizations focused on educating computer science.

Moderation Strategy

The platform has defended its content review process, following discussion over proposals to make redundant numerous safety staff in Britain. TikTok is expected to eliminate hundreds of positions in its trust and safety division in the UK capital, with labor groups and internet security professionals raising concerns that staff are being displaced by automated systems.

A company official clarified that people-led review would still have a role, but automated tools can shield workers by filtering out the most graphic content ahead of it has to be seen by humans. The company announced a 76% decrease in explicit and harmful content handled by safety staff over the past year due to reliance on its AI tools.

“We think that it’s essential to integrate staff and AI to keep the platform safe,” the official commented. “We’ll have staff as integral to the approach, but we further consider it’s very important to reduce exposure to dangerous material as quickly as possible, which is why a lot of the machine support is really helping us operate efficiently.”
About the author

Henry Sanchez

A digital strategist with over 8 years of experience in content marketing and audience engagement, passionate about helping creators build meaningful connections.

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